wafflesatnoon.com » Hoaxes & Rumors » Is Claire’s Selling Emo Scars?
Is Claire’s Selling Emo Scars?
A photo is circulating the internet, purporting to show an advertisement for young women’s accessory retailer Claire’s selling “Emo Scars” which would allow young women to look as if they are cutting themselves via press-on scars. But is this image real?
It’s a hoax, and we’ll tell you why.
Grammar
If you ignore the photo (below) and look at the text in the fake ad, it contains basic grammar errors, such as “simply wet and lay on you arm,” along with sentences lacking capitalization.
Logo
The logo for Claire’s in the fake ad is an older Claire’s logo, and doesn’t quite match the original. If you look at the comparison of the logo in the ad with the real logo, you’ll find that the circled “a” is considerably different in the fake ad. The circled “a” in the original Claire’s logo is thicker and the top of the letter protrudes upward far more than in the fake.
Product
A search of the Claire’s website will yield no results when searching for emo scars. There is no evidence they sell anything even close to this type of product.
It’s a hoax.
Below is the fake ad that has been circulating.
The text reads:
Transfers to give you that ‘depressed / cool’ look without the hassle and pain?
simply wet and lay on you arm
hey presto!
You’re emo!
real-looking scars!
no need for the pain!
Notice that there is a lack of capitalization for many of the sentences in the ad. Obviously a business as prominent as Claire’s would have proper grammar and capitalization in any ad. It’s also safe to say they’d never sell anything like this.
Let’s take a look at the logo itself, compared to the original Claire’s logo. Notice the particular difference in the letter “a” in each:
If you see anyone sharing this photo, link to this ad in the comments and let them know it’s a hoax!
Filed under: Hoaxes & Rumors


I fucking hope this is a hoax! That is so fucking offensive! Holy fuck!
Yeah that’s pretty bad… but it’s definitely not real!
I am more then pissed the fuck off !!! My 12 year old daughter cuts her self & thankfully noticed & she is being treated . But I came home from work & she showed this ad to me & the anger that came over me! well I can say I will find out if this is real . I will find a way to do something about this…I dont find this funny or cool what so ever. There are kids out there that do this to themselves & trust me its not because they want to look cool.
I wish your daughter good luck. And his makes me mad too. It’s not “cool” to self harm. This diugusts me!!!!
NOT REAL!!!!!!
It’s offensive but at the same time I’d probably buy them for the lols.
Yeah..because there’s tons of “lols” in the fact that people self harm right? Wrong.
Quit being ignorant.
Are you actually being serious?
Go to hell
I agree this is bullshit
that is just offensive, and its SOOO obviase that its FAKE
*obvious
WHAT!?!? i was gonna buy it though ):
Why would you want to buy these. They aren’t cool in any type of situation. You should be embarrassed for posting your ridiculous comment. I mean honestly.
I’d buy them. Why not? Yes, they are offensive but they could work out for a decent halloween costume if made well. Only the packaging is offensive because latex scars are very common. You should be embarrassed for posting your ridiculous comment. I mean honestly.
okay why would you use those for a halloween costume? Sure you could put them on your face but not your wrists. Like thats just ignorant. Teens and kids cut because theyre in pain. Why the fuck would you make a joke about it. I self harm and i find this and some of these comments offensive. Like stfu and understand self harm isnt a joke
This better be fake! So now being depressed is “cool” no it sucks and cutting urself is a really serious thing… and to the people who were gonna buy this, shame on you, u want scars? well grab a knife!?
So glad it’s not real…
I have been working at Claire’s for two years now, and can safely say this is a hoax. A terrible hoax about something that shouldnt be laughed at. But Claire’s has nothing to do with it and is currently trying to sort the situation out.
I’m so glad this is fake,its vile,no being depressed is a horrible feeling and to be fair its NOT cool and you’re just taking the mick out of some people so whoever made this should be ashamed.
well wish this was real it could be better alternative then for kids to cut themselves hope this whole cutting yourself thing goes away soon
the cutting thing will never go away. it will remain as long as bullies remain..and this wouldn’t be an alternative for those who cut, and i would know, because it wouldn’t apply the same feeling for cutting yourself, and wouldn’t give the same relief. but yes, everybody wants people to stop cutting.
im a cutter and its just that once u start its hard to stop
“Emo girl”. Oh my goodness. You’re so proud of it that you call yourself “emo girl”. When you draw attention to it, I don’t believe that you aren’t doing it for attention. You make actual depressed people look bad.
so what if she calls herself emo ,its not that big a deal.
Really people is this what the world has come to?We fake ads that are making fun of something that clearly is not funny.The person or people who made this are sick and twisted,this is such a mortifying thing..It seriously makes me sick.
Why the fuck would somebody buy this. The only people that would buy it would be attention seekers and chavs that wanna make fun out of people that cut themselfs. Who ever made this although it aint real they need to get a fucking life.
This is REALLY fucked up and offensive. I cut and im not afraid to share it. But seriously?! This is just SICK. Like some people are just screwed up in the head. I am too fpr cutting but im not ashamed to admit it.
I contacted Claire’s Corporate (easy number it’s just 1-800-CLAIRES) and they assured me that it’s a fake photo manipulation. Claire’s hasn’t used that logo design in the packaging for YEARS. And honestly, just common since made me realize this was a bad Photoshop job.
*common sense
I would hope Clair’s wouldn’t sell something like that. SUPER OFFENSIVE!! Self-injury is a coping mechanism NOT a fucking fad!!
Claire’s*
Wrong on so many levels.
Obviously, Hot Topic would be the store to sell this, not Clair’s. (snark)
Is that supposed to be a joke?
I work at Claire’s and we’d never sell anything like this. I can’t believe people thought this was even real?!
Cutting should not be something people want do because they want to be popular. Its mot a trend ots a way of life, its very depressing to be emo and people faking it just dont understand. That doesnt mean try it but dont do this for attention, real emo people dont do this for attention, they do it because it is their only way to feel alive. If ur alive amd healthy, have mo issues then u shouldnt be doing this.
I work at Claire’s, these are definitely fake!
Smh. I’m a bit offended.
well i know alot of people that was offended by this. but yea i am a so called “emo” i preffe the therm “alternative” but yea just be course you’re an “Emo” you dont have to be cutting. alot of “non-emo” teenagers are cutting, and i know how it feels standing in the moment. but but but… with all the respect to the people that are having so bad lives they feel the urge to cut, i would buy this and freak the fuck out of my friends though.
my regards to all of you ^^
the Only thing i hate about this is that they call it Emo scars and its for that depressed/cool look. it wouldn’t be that offensive if they said it was for a Halloween look but just the way they describe it, it made me want to slap a B*itch
I would buy some of these for halloween and use them as battle scars :3
This is shit u think cutting your self is “cool” no it is real shit not just some fun little scars that u want to show off I have many scars that are REAL! from real stuff!!!
I am a self harmer and I know this isn’t true but the last time I went to Claire’s I had gained enough courage to not wear bracelets or long sleeves but when I was buying some stuff the person at the checkout was snickering with her co worker and when I was walking away I could hear them saying quite loudly infact “did you see her arms” and then laughed.