Today we look at the Total Transformation system, which promises to help parents “turn around your child’s behavior” in a matter of weeks. If you have used the Total Transformation program, we would like to hear from you.
About The Total Transformation
Total Transformation was developed by husband and wife team James and Janet Lehman, who both carry advanced degrees in social work. Mr. Lehman passed away in 2010, leaving Janet to carry on as the sole spokesperson. (The website doesn’t appear to mention Mr. Lehman’s passing). The program is designed to help unruly children, with the word “defiant” used 8 times on the home page alone. TheTotalTransformation.com website was registered back in 2004.
The program includes a Jump Start DVD, Parent’s Workshop DVD, 7 audio CD’s, Workbook, “Bonus” audio CD.
It is interesting to note that the website did not show or mention Janet Lehman on the main page until around 2011. As seen in the screenshot below from the website in 2006, James Lehman is the only name on the splash screen. We’re not saying she wasn’t involved in the creation of the product, only that her name has gained prominence on the website in recent years.
What is the program?
The program teaches “tough love” parenting techniques. The opinion of this writer is that such techniques are sorely missed in today’s society, and for that reason, we whole-heartedly agree with a large portion of the program itself. The program requires consistency from the parents, which more lenient parents may find challenging. It also seems to be better suited for older children than much younger ones. One would certainly expect different techniques for a 5-year old than at 15-year old.
If you order from the official website, the cost is $327, plus shipping, broken into three payments.
Affiliate Program – Fake Reviews
The Total Transformation system is popular with affiliate marketers. This means that others can post affiliate links to the program and be paid a commission. As their affiliate page states:
All you have to do is review our products and recommend them to people you know, or on your website.
This means that affiliate marketers who stand to profit from The Total Transformation are offering biased “reviews” in hopes of making money. You will find websites that offer a glowing endorsement of the product with links to buy it at the end of the review. How objective can such an affiliate review really be?
Their Reviews: 48 Pages of Praise
The Total Transformation website offers 48 pages of glowing endorsements of the product. All of the reviews on their website are 4 or 5 stars, among hundreds of reviews posted. This is simply not realistic. It would be naive to think none of these were written by friends, employees, or paid writers. Compare these reviews to the roughly 33% of reviews on Amazon (as of this writing) that blast the product with angry one-star assessments claiming that the product didn’t work or that customers received the “run around” when trying to get a refund.
An indication that a product is being fueled by fake reviews is when you see nothing but very good or very bad reviews side by side. Such glowing reviews alongside cries of “ripoff” or “waste of money” are exactly what you see with reviews on Amazon.com. We looked at one “doctor” who offered a glowing review on Amazon, but when we took a look at her profile, it was loaded with Clickbank affiliate products and her profile photo was just a stock image. Suddenly this doctor’s glowing review wasn’t so impressive. Many of the 5-star reviews on Amazon are by reviewers who only have a single review on the site, which happen to be for this product. This doesn’t always mean the review is fake, but it certainly raises eyebrows.
This is why we are seeking reviews from our readers.
We strongly disagree with the affiliate marketing techniques and fake reviews used for The Total Transformation. To spread that much hype (such as 45 pages of glowing reviews) is overkill to such an absurd level that it makes the product and company selling it seem untrustworthy. If you can ignore the mounds of fake affiliate website reviews, we feel the product itself may be a good investment if a few criteria are met (these are our suggestions)). We believe the Total Transformation is best suited for teens and also for parents who can be strong, consistent, and follow through with a plan. Our opinion is that inconsistent or lenient parents, or those with young children will be wasting their money.
We should also note that book stores have shelves lined with excellent parenting books for a fraction of the cost of The Total Transformation. And if you are really indecisive, try watching some “tough love” videos on YouTube for free.
What do you think? Have you tried The Total Transformation? Did you love it or hate it? Do you agree or disagree with our assessment? Did you get the run around when trying to return it? Let us hear from you in the comments below.
Article updated May 2, 2013
Filed under: Reviews