Meaningful Beauty is a skin care product advertised in infomercials starring Cindy Crawford. Below is our Meaningful Beauty reviews from editors and readers.
What is Meaningful Beauty?
The product is said to be an “advanced anti-aging system” sold in 5-piece and 7-piece sets. The product was developed by Dr. Jean-Louis Sebagh, who claims the secret is a “melon extract,” although details on the actual ingredients are unclear. The packaging also doesn’t reveal much, with ingredients on the Day Cream including such nebulous tongue-twisters as avobenzone, octinoxate, octisalate, and oxybenzone.
The official product website is MeaningfulBeauty.com, which was registered in December 2000. The website does not appear in the internet archive until July, 2003. At that time, Cindy Crawford’s face was already being used in their advertising. By 2004 a price of $29 was advertised on the site.
In November 2013, the product was advertised using the website TryMB.com in paid programming.
You can contact Meaningful Beauty at 866-429-5648, or on their website. They also do a relatively good job of fielding questions and complaints on their Facebook page.
Beware of Auto-Ship
There are a variety of cost options, from the $39.95 five-piece 30-day supply, to the $139.95 seven-piece 90-day supply. Whichever variety you choose, you will be enrolled in their auto-ship program, which means that “starting 30 days from your order date, you’ll receive a new 90-day supply” automatically charged to your credit card and shipped to you. Their terms on the order form, as of October 2014, state:
Approximately 30 days after your first order is shipped, and then approximately every 3 months thereafter, you will be sent a new 90 day supply of Meaningful Beauty®. You will receive the guaranteed price of $49.95 plus $4.99 shipping and handling per month, which will conveniently be charged to the card you provide today at the time of each shipment unless you call to cancel.
For this reason, you should exercise caution if you plan to order Meaningful Beauty from the official website. The internet is overflowing with complaints about the auto-ship program, failure to receive the products ordered, and inability to cancel future shipments.
Beware of Online Reviews
When we first reviewed Meaningful Beauty back in March 2013, the website had an astounding 188 pages of accolades that were said to be real customer reviews. These reviews averaged a 4.6-star rating. This, however, did not align with virtually every other independent set of reviews online which barely gave the product 2.5 stars.
A January 2015 visit to the Meaningful Beauty review section still reveals a 4.6-star rating, yet there are now 458 pages of reviews. By May 2015 it was up to 472 pages, and a 4.7 star rating.
Our Meaningful Beauty Review
The first thing we noticed when we opened the packaging was the smell. We agreed that it had an unpleasant perfume smell, probably not something most people would choose to wear (although some commenters have claimed that they do not mind the scent). And despite its description as a serum, it felt much more like lotion. Two of our testers used it: a male with greasier skin and a female with dry skin. The results were mixed. The male complained that he experienced increased skin breakouts and redness. The female expressed mild satisfaction that it worked as a good lotion but never experienced the “glow” promised in the infomercial. With that in mind, Meaningful Beauty would be comparable to a very expensive lotion.
The next thing that we noticed was the size of the products, which in some cases resembled department store samplers. It is questionable if most users will be able to stretch that small amount into a month of usage.
Other Meaningful Beauty Reviews
As of this May 2015 revision, the .5 ounce container of Glowing Serum has a 2.5-star rating on Amazon with thirty one 5-star ratings and fifty-eight one 1-star ratings. One of the most common complaints involves the billing and shipping process. An unusual number of people appear to have issues with the amount they were billed versus what was shipped.
Meaningful Beauty Commercial
We count 11 Meaningful Beauty commercials that have aired nationally. Below is one of the commercials that has aired recently:
As you can see in the Google Trends chart below, interest in Meaningful Beauty appears to peak every year around January or February, before tapering off the rest of the year.
Aside from their customer service failures, Meaningful Beauty doesn’t appear to be well-suited for all skin types. Further, their questionable track record regarding customer service and auto-ship programs warrants a search for places to buy it other than directly from their website. We purchased it from a vendor on Amazon, simply because we didn’t want to get stuck with an auto-ship that was difficult to cancel.
Some customers appear to receive more prompt assistance when seeking help on the official Facebook page.
Your Meaningful Beauty Reviews
Have you had any experience with Meaningful Beauty? Give us your Meaningful Beauty reviews in the comments below.
Updated May 1, 2015
Originally published March 2013